Remember Swatch watches? Well, one of the men behind that phenomena, along with a former big cheese at Citizen, have got together to bring out another fashion accessory watch - the Stamps watch.
Here's the idea - you choose the face of your watch from around 200 different designs, plus the colour of your strap. Clip the watch to the strap and you create your own unique look. They've really taken off in Europe and are now available in the UK.
Probably a bit too disposable for my tastes, but some of the designs for the watch faces are quite eye-catching - including this 50s pin-up (pictured).
Just one UK outlet so far in the Stables Market in London, but you can find out more and see the full range of designs at the Stamps website.
Visit the Stamps website (in French)
Want to read about equally cool stuff for kids? Then check out our all-new, rather wonderful Junior Hipster website Or for more of the same with a contemporary twist, check out the Switched On Set site