Made in Denmark, it is a response to the expensive practice of traditional upholstery. Here, the moulding process has been reversed so that the mould is covered with the fabric and the foam is then shot into the fabric rather than covering the set foam with fabric. Unlike a beanbag, the Hay Blow Chair maintains its shape and is therefore more comfortable. It is available in a choice of four colours; aubergine, black, grey or army green.
It costs just over £1,020 from Nest.