The original posters were sourced by Magnus Londen, a dedicated poster hunter and expert on Finnish travel. Most of the posters were published in either the 1930s or 1950s, with one being a bit older from the 1960s. The design shown above is The Seamaid which dates back to the Olympic year of 1952 and is thought to be have been designed by Albert Andersson. It is advertisement for three shipping companies Bore, Svea and FÅA, promoting travel between Sweden and Finland, which soared in the Olympic year.
Below is an example of the 1930s posters, Hanko-Hangö Seaside Resort. The creator of this one remains unknown, although it was designed by an ad agency Ilmo. The look is definitely more French Riviera than what would first spring to mind thinking about Finland and it was clearly inspired by French artists of that time.
The posters measure 66 by 99cm and are sold unframed at just under £30.
Visit Hus and Hem to see the whole collection.