Not content with taking on the 1980s, Mattel's Barbie range is now taking aim at the 1960s with the Barbie Mad Men collector's dolls.
Yes, we're going back to 1963 with the cult TV show and key characters from the Sterling Cooper Advertising Agency – creative director Don Draper, his wife Betty Draper, Sterling Cooper partner Roger Sterling and office manager Joan Holloway. All, of course, come with the fashion and accessories of the day, with the dolls made of 'Silkstone', a porcelain-like material.
If you want specifics, Don Draper has a classic red-lined suit, along with hat, overcoat and brief case, Betty Draper's detailing includes everything from a faux pearl necklace to pumps, Joan Holloway wears a purple skirt suit and pen necklace, while Roger Sterling cuts it in a monogrammed shirt.
They should be on sale in July, at least in the US, priced at $74.95, which is around £50