Fred Perry seems up for using new/young designer to play around with its range these days – the latest of which is Jessica Ogden.
There’s a range of new designs instore and online, claimed to have references from vintage Fred Perry ranges from the 1930s to the 1980s – but with a very modern touch. The one pictured here is described as a Tipped Shirt – a pique tipped collar shirt with embroidered laurel made from 100 per cent cotton.
Available in a range of sizes and colours, it retails for £75.