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Dieter Rams 10 principles of good design poster for Vitsoe

Rams10

If you watched the 'never quite as good as it could be' Culture Show on the BBC last night, you'll have seen Dieter Rams being interviewed in relation to his Less Is More exhibition at the Design Museum and discussing his 10 principles of good design. If you missed it, you can now get those principles in poster form.

Designed by Dieter Rams and Bibliotheque for Vitsoe, it's a reduced size version of a large plan on display at the exhibition, perfect for anyone considering if their design is up to the mark in the modern era, as well as for lovers of Rams' own industrial designs of the 1950s to the 1980s.

This version of the poster is sized at 841mm x 1189mm, available either directly from Vitsoe (makers of Rams' iconic 606 shelving system, dating back to 1960) or from the Design Museum Shop, priced at £25.

Find out more at the Design Museum Shop website

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