Categories / Men's Fashion, Sportswear

1970s Diadora B Elite trainers get a made in Italy premium reissue

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A 1970s classic is back on the shelves in premium form – the Diadora B Elite trainers.


This was the signature shoe of tennis legend Bjorn Borg, launched back in 1978 and soon after becoming something of a ‘terrace’ classic

There are two versions available again, both made in Italy and with uppers made of a soft premium leather. There’s also a perforated toe box, silver or gold branding on the side, a branded sole unit and the Diadora name on the tongue and heel tab.

If you want a pair, the price is £129.

Diadora B Elite trainers in silver at End Clothing

Diadora B Elite trainers in gold at End Clothing

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